Damien Saunders

Read my guide to 50 completely useful stats for social media & mobile marketing Lithuania is a basketball crazy nation – which may seem odd if you know little about this newer European Union state. Lithuania has had a long history with basketball even in the days of the Soviet Union (USSR). Lithuania will also [...]

In Vilnius, the capital city of Lithuania its youth get up to no good. Just like all young people do! Here’s a few photos from the last week to prove how bad these youngsters can be. Vilnius main drag @4pm on the HOTTEST day (ever) is deserted cause word had got around that 2 skate [...]

In Lithuania mobile penetration is almost at 150% – so is this all from younger people sim swapping? Mobile Youth in Lithuania (16-24 yo) are all using multi-sims for the best deals and free calls. The 3 main operators are Omnitel, Bite and Tele2. Freedom of choice means that handsets are not subsidised very much [...]

In Lithuania the usage of the internet is reaching saturation point. A 2009 official report shows 95% of young people aged 16-24 with internet access. Lithuania has one of the highest per capita access to broadband ratios due to small land mass and population of just under 4 million. It’s also atypical of ‘westernised’ European [...]

Recent indepth report from New Media Age in the UK focused on the internet usage habits of kids. Kids research is hard – the age group is from 7 – 13. They are already exposed to a lot of marketing, aware of trends and ‘peer pressure’, but still very much aware of having to please [...]