Starting your plan for social media marketing in a small or big business should be driven by a need or a reason. Why use Social Media – because your customers are using it! First step in your social media marketing plan is to open powerpoint or write on a flipchart the reason why you need [...]
Tag Archives | marketing mix
How to make mobile part of your marketing strategy
Should you be worried that you don’t have an iPhone app? Do you know if you’re website works on a mobile? what about mobile SEO? It is very important for CEO’s and CMO’s to add mobile to their communications and marketing strategy. The fact that most companies have yet to build a mobile website shows [...]
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