Vodafone Turkey unit adds 1 million customers, finishes brand migration

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Turkish unit said on Friday it had added over one million new customers in Turkey in the first quarter taking its total customer base to 13.8 million. “This increase demonstrates that Vodafone is successfully bringing its global standards and expertise to the Turkish market and customers are responding by joining us in very significant numbers,” the unit’s Chief Executive Attila Vitai told a news conference.

Vitai said from March 31 Telsim-Vodafone would complete its brand transition and would be known only as Vodafone.

Vodafone acquired the Turkish mobile phone company Telsim in May 2006 for $4.55 billion.

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