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NewsRob best Android application for Google Reader

NewsRob best Android application for Google Reader

Read my guide to 50 completely useful stats for social media & mobile marketing Newsrob is my favourite application for Android mobiles, it’s been covered in my 10 Best Android Apps list a few times. Newsrob integratess with your account for Google Reader (which allows you to manage and read all your RSS feeds). Newsrob [...]

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How to install Virtualbox on a Mac

How to install Virtualbox on a Mac

This is 2 minute guide covering how to get Virtualbox and install it on your Mac. You would choose to use Virtualbox for 2 reasons Virtualbox is freeware in comparison to Fusion for Mac Virtualbox runs inside your Mac so you don’t have to reboot like Bootcamp It’s been some time since I visited my [...]

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Mobile Marketing Strategies – Mobile CRM

Mobile Marketing Strategies – Mobile CRM

Until recently mobile devices were often overlooked by marketing managers in favour of online campaigns or traditional paper-based direct marketing. However, brands, ad agencies and telecoms operators are increasingly using mobile as part of their customer relationship management (CRM) strategy. The rapid growth in smartphones spurred by the iPhone, Windows Mobile and Android has given [...]

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Mobile SEO – Google extends click to call to mobile search

Mobile SEO – Google extends click to call to mobile search

In the next couple of weeks, I’ll be looking closely at Mobile Search and Mobile SEO. This week will be a round up of features on Google Mobile Search Click to Call Click to call has been a feature of WAP and mobile portals for sometime, however the mobile phones needed to support this action. [...]

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What kids do online: UK Internet Usage

What kids do online: UK Internet Usage

Recent indepth report from New Media Age in the UK focused on the internet usage habits of kids. Kids research is hard – the age group is from 7 – 13. They are already exposed to a lot of marketing, aware of trends and ‘peer pressure’, but still very much aware of having to please [...]

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